Florid, flirtatious and fun. But also angry. Russell Brand has this week been elevated to some kind of spokesman for a generation. He guest edited the left-wing current affairs magazine the New Statesman and contributed a long essay about the importance of changing the way we think.
His entertaining interview with a glum and not very serious Jeremy Paxman (above) showed this to more people, via YouTube, than had ever even heard of the New Statesman.
It’s easy to pick holes in his comfortable pontificating from his mansion in LA, and to pick up on everything stupid thing he ever did, as this guy does here. but he has a point. And he may have hit a nerve.
I’m with Simon Kelner in the Independent when he said this: “His call for revolution may be Spartist nonsense, but Brand definitely articulates a strain of thinking among a growing number of young people who feel disenfranchised, disenchanted, disengaged and, most important, disinterested in the idea that politics can change the world.”
A session I went to at the University of Manchester this week saw four white men in suits presenting policy ideas from their respective think tanks. Yet it only really ignited when a member of the audience evoked the spirit of Rusty and asked if he was on to something or was insane. And this was in a room full of people who WANT to talk about policy and politics and all the things that are supposed to be so boring.
So what do we do? How do we engage and entertain and make relevant the things we seek to do?
The first is that we must seek out interesting people with creative solutions to difficult problems. How they talk, how they think and yes, how they look. People like Al Mackin, holder of our Tony Award, who has recently been to Tel Aviv and has a few things to say about what he found. People like Vincent Walsh who is rethinking our whole approach to food production in the city of the future.
Have I got your attention? Anyway, all this and more is on offer at our SmartCity event on the 13th of November.
You see, I don’t think we need a revolution in this country. I don’t think the system is fixed against everyone. I think there are plenty of revolutionary opportunities to make change and do things better and with more fun.